JUSTIN TIMBERLAKE has ruled out using his famous name to sell a line of fragrances – insisting the venture implies a "level of narcissism".
The pop star has been the face of luxury fashion brand Givenchy’s men’s fragrances Play and Play Intense for nearly a year but has turned up his nose at having his own name on a cologne just to boost sales.
And until bosses at his own fashion brand William Rast approach him with the idea, Timberlake refuses to entertain bottling up a new fragrance brand.
He explains to Women’s Wear Daily, "There’s some level of narcissism you have to put in check. I don’t know that I would be completely comfortable with a my-name fragrance.”
“It feels like cheating, almost. It doesn’t seem like you’re creating anything… I think celebrities take this too far especially if you don’t really smell that good.”
Related posts:
- Usher smells success
- Justin Bieber Beats Queen Bey With "Someday" (PHOTOS)
- Celebrity Big Brother 2011: Jedward want biopic movie starring Justin Timberlake, Justin Bieber and Britney Spears!
- Listen: Drake ‘Smells Like a Vacation’ on DJ Khaled’s “I’m On One”
- Can David Beckham Beat Justin Bieber’s Perfume?